{"id":105688,"date":"2021-09-29T17:02:14","date_gmt":"2021-09-29T15:02:14","guid":{"rendered":"https:\/\/www.gioielleriaporromilano.it\/storia-del-laboratorio-orafo-porro\/"},"modified":"2023-09-27T17:19:17","modified_gmt":"2023-09-27T15:19:17","slug":"history-of-the-porro-goldsmith-workshop","status":"publish","type":"page","link":"https:\/\/www.gioielleriaporromilano.it\/en\/history-of-the-porro-goldsmith-workshop\/","title":{"rendered":"History of the Porro Goldsmith Laboratory"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"105688\" class=\"elementor elementor-105688 elementor-27378\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-dd4aa1f elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"dd4aa1f\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-4796f6b\" data-id=\"4796f6b\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-782c5b3 elementor-widget elementor-widget-text-editor\" data-id=\"782c5b3\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.22.0 - 26-06-2024 *\/\n.elementor-widget-text-editor.elementor-drop-cap-view-stacked .elementor-drop-cap{background-color:#69727d;color:#fff}.elementor-widget-text-editor.elementor-drop-cap-view-framed .elementor-drop-cap{color:#69727d;border:3px solid;background-color:transparent}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap{margin-top:8px}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap-letter{width:1em;height:1em}.elementor-widget-text-editor .elementor-drop-cap{float:left;text-align:center;line-height:1;font-size:50px}.elementor-widget-text-editor .elementor-drop-cap-letter{display:inline-block}<\/style>\t\t\t\t<p>The history of the Porro Milano Goldsmith Laboratory, in the heart of Brera in Milan, boasts almost one hundred years of activity and is now in its third generation. Point of reference in Milan for the most important occasions, such as engagements, weddings, anniversaries and special gifts, the jewelry shop produces precious jewelry in silver, gold and precious materials on commission and recently also for its online jewelry collection. <\/p>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-1101a75 elementor-reverse-tablet elementor-reverse-mobile elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"1101a75\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-3a4087e\" data-id=\"3a4087e\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-34249c3 elementor-widget elementor-widget-heading\" data-id=\"34249c3\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.22.0 - 26-06-2024 *\/\n.elementor-heading-title{padding:0;margin:0;line-height:1}.elementor-widget-heading .elementor-heading-title[class*=elementor-size-]>a{color:inherit;font-size:inherit;line-height:inherit}.elementor-widget-heading .elementor-heading-title.elementor-size-small{font-size:15px}.elementor-widget-heading .elementor-heading-title.elementor-size-medium{font-size:19px}.elementor-widget-heading .elementor-heading-title.elementor-size-large{font-size:29px}.elementor-widget-heading .elementor-heading-title.elementor-size-xl{font-size:39px}.elementor-widget-heading .elementor-heading-title.elementor-size-xxl{font-size:59px}<\/style><h2 class=\"elementor-heading-title elementor-size-default\">Innovation and Tradition <\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e79d81d elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"e79d81d\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>The Porro Milan goldsmith workshop uninterruptedly continues a long family tradition, which began in the heart of Milan in the 1920s, in via dell&#8217;Orso, by grandfather Luigi Porro, the initiator of the workshop. <\/p>\n<p>In that period of great fervor for the arts and letters, Luigi Porro also began his collaboration with the most important names in Milanese jewelery of the time and obtained national recognition as well as for the creation of jewelery in the style and with ancient techniques , also for its modern and innovative jewelry designs. <\/p>\n<p>After the war, jewelry assumed ever greater importance with the entry into the laboratory of his son Mario Porro, after an experience gained as a designer and goldsmith creator in other companies. The activity of the goldsmith&#8217;s workshop continued in the historic location, a stone&#8217;s throw from the Teatro della Scala, until the 1980s when it moved to its current location in Via Fiori Chiari, in the <a href=\"https:\/\/www.breradesigndistrict.it\/location\/laboratorio-orafo-gioielleria-porro-milano\/\">heart of Brera<\/a>, the Milanese design district. <\/p>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-c84bf23\" data-id=\"c84bf23\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-84be5c6 elementor-widget elementor-widget-image\" data-id=\"84be5c6\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.22.0 - 26-06-2024 *\/\n.elementor-widget-image{text-align:center}.elementor-widget-image a{display:inline-block}.elementor-widget-image a img[src$=\".svg\"]{width:48px}.elementor-widget-image img{vertical-align:middle;display:inline-block}<\/style>\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/www.gioielleriaporromilano.it\/wp-content\/uploads\/elementor\/thumbs\/STORIA-PORRO-2-e1669533703865-pyrm43efr6e1kjtk6vb76cgc01mff1b19rx1vhnevc.jpg\" title=\"Storia del Laboratorio Orafo Porro\" alt=\"Storia del Laboratorio Orafo Porro\" loading=\"lazy\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-a45444f elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"a45444f\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-89ccac3\" data-id=\"89ccac3\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-4a43a21 elementor-widget elementor-widget-image\" data-id=\"4a43a21\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"1000\" height=\"1456\" src=\"https:\/\/www.gioielleriaporromilano.it\/wp-content\/uploads\/2022\/11\/5Q4A6030.jpg\" class=\"attachment-full size-full wp-image-30876\" alt=\"Storia del Laboratorio Orafo Porro\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-a960dce\" data-id=\"a960dce\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-2632212 elementor-widget elementor-widget-heading\" data-id=\"2632212\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Historical Shop of Milan<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b5e7907 elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"b5e7907\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Over time the Laboratory has evolved and today it is managed directly by the granddaughters Francesca and Marta Porro, both graduates in History of Art and Jewelry Design, today they carry on the family jewelry with passion and creativity.<\/p>\n<p>Porro Sisters have added to the traditional production of <a href=\"https:\/\/www.gioielleriaporromilano.it\/shop\/\">custom-made jewelry<\/a> also a small collection of ready-made online jewels. <\/p>\n<p>Over time, there have been various awards received, including the golden ambrogino as Historic Company in 2021 and the plaque as Historic <a href=\"https:\/\/www.24orenews.it\/home\/in-primo-piano\/104250-milano-cofa-botteghe-storiche\">Bottega di Milano<\/a> in November 2022.<\/p>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-b941f21 elementor-reverse-tablet elementor-reverse-mobile elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"b941f21\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-cdebff7\" data-id=\"cdebff7\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-5be3ad0 elementor-widget elementor-widget-heading\" data-id=\"5be3ad0\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Historic Palace of Brera<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-14280f9 elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"14280f9\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>The workshop in Via Fiori Chiari, a stone&#8217;s throw from the Brera Academy of Fine Arts and the <span style=\"background-color: var( --e-global-color-c102d79 );\">Brera Art Gallery<\/span>, has attracted numerous artists over time who had their works created, as it was for the artist <span style=\"background-color: var( --e-global-color-c102d79 );\">Consagra who commissioned rings, brooches and earrings .<\/span> <\/p>\n<p><span style=\"background-color: var( --e-global-color-c102d79 );\">The conceptual artist Piero Manzoni<\/span> and the opera <span style=\"background-color: var( --e-global-color-c102d79 );\">singer Giuseppe Zecchillo<\/span> also lived and worked in the Milanese building where the <span style=\"background-color: var( --e-global-color-c102d79 );\">goldsmith&#8217;s workshop<\/span> is located today. <\/p>\n<p>The antique jewelry furniture immerses the <span style=\"background-color: var( --e-global-color-c102d79 );\">customer in old Milan<\/span>, in a <span style=\"background-color: var( --e-global-color-c102d79 );\">timeless place<\/span> where art and craftsmanship are the only protagonists.<\/p>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-6a20c8d\" data-id=\"6a20c8d\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-b5e9c10 elementor-widget elementor-widget-image\" data-id=\"b5e9c10\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1401\" height=\"788\" src=\"https:\/\/www.gioielleriaporromilano.it\/wp-content\/uploads\/2022\/05\/Fiori-Chiari-Colori--scaled-e1670236547694.jpg\" class=\"attachment-full size-full wp-image-29371\" alt=\"Via Fiori Chiari Brera Milano\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-3b27e2b elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"3b27e2b\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-480d9b0\" data-id=\"480d9b0\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-a79b946 elementor-widget elementor-widget-heading\" data-id=\"a79b946\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">History of the Porro Milan Goldsmith Workshop<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-cf171d1 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"cf171d1\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-e0fb89a\" data-id=\"e0fb89a\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-5b48ec4 elementor-pagination-position-outside elementor-widget elementor-widget-image-carousel\" data-id=\"5b48ec4\" data-element_type=\"widget\" data-settings=\"{&quot;slides_to_show&quot;:&quot;4&quot;,&quot;slides_to_scroll&quot;:&quot;1&quot;,&quot;navigation&quot;:&quot;dots&quot;,&quot;autoplay&quot;:&quot;yes&quot;,&quot;pause_on_hover&quot;:&quot;yes&quot;,&quot;pause_on_interaction&quot;:&quot;yes&quot;,&quot;autoplay_speed&quot;:5000,&quot;infinite&quot;:&quot;yes&quot;,&quot;speed&quot;:500}\" data-widget_type=\"image-carousel.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.22.0 - 26-06-2024 *\/\n.elementor-widget-image-carousel .swiper,.elementor-widget-image-carousel .swiper-container{position:static}.elementor-widget-image-carousel .swiper-container .swiper-slide figure,.elementor-widget-image-carousel .swiper .swiper-slide figure{line-height:inherit}.elementor-widget-image-carousel .swiper-slide{text-align:center}.elementor-image-carousel-wrapper:not(.swiper-container-initialized):not(.swiper-initialized) .swiper-slide{max-width:calc(100% \/ var(--e-image-carousel-slides-to-show, 3))}<\/style>\t\t<div class=\"elementor-image-carousel-wrapper swiper\" dir=\"ltr\">\n\t\t\t<div class=\"elementor-image-carousel swiper-wrapper\" aria-live=\"off\">\n\t\t\t\t\t\t\t\t<div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"1 of 5\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/www.gioielleriaporromilano.it\/wp-content\/uploads\/2022\/11\/STORIA1-300x300.jpg\" alt=\"Banco lavoro del nonno Luigi Porro\" \/><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"2 of 5\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/www.gioielleriaporromilano.it\/wp-content\/uploads\/2022\/11\/STORIA2-300x300.jpg\" alt=\"Gioielli artigianali su misura\" \/><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"3 of 5\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/www.gioielleriaporromilano.it\/wp-content\/uploads\/2022\/11\/STORIA3-300x297.jpg\" alt=\"Gioielli artigianali su misura\" \/><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"4 of 5\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/www.gioielleriaporromilano.it\/wp-content\/uploads\/2022\/11\/STORIA4-297x300.jpg\" alt=\"Storia del Laboratorio Orafo Porro\" \/><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"5 of 5\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/www.gioielleriaporromilano.it\/wp-content\/uploads\/2022\/11\/STORIA5-292x300.jpg\" alt=\"Gioielli artigianali su misura\" \/><\/figure><\/div>\t\t\t<\/div>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t<div class=\"swiper-pagination\"><\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>The history of the Porro Milano Goldsmith Laboratory, in the heart of Brera in Milan, boasts almost one hundred years of activity and is now in its third generation. Point of reference in Milan for the most important occasions, such as engagements, weddings, anniversaries and special gifts, the jewelry shop produces precious jewelry in silver, [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-105688","page","type-page","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>History of the Porro Goldsmith Laboratory - Gioielleria Porro Milano<\/title>\n<meta name=\"description\" content=\"The Porro Milan goldsmith workshop uninterruptedly continues a long family tradition, which began in the heart of Milan in the 1920s, in via dell&#039;Orso, by grandfather Luigi Porro, the initiator of the workshop.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.gioielleriaporromilano.it\/en\/history-of-the-porro-goldsmith-workshop\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"History of the Porro Goldsmith Laboratory - 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